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Launch Your Business in 14 Weeks. Keep 100% of It.

Most programs want you to already have traction before they’ll help you. 
FRWRDx is the founder program for the idea stage, with a structured process, 1-1 mentorship, and a community of founders building alongside you. 
No equity. No gatekeeping.

60

Founders in Cohort 2

59

NPS score

90%

Launched a product in market

0%

Equity taken

The gap no other

startup program fills.

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If you’re trying to validate a business idea but haven’t launched yet, most programs won’t take you.​

If you’re not prepared to give away equity, your options get even narrower. ​

And if you’re a solo founder working a full-time job — an employee who wants to become an entrepreneur in Dubai — the programs that do exist aren’t built for your reality.​

FRWRDx was created for the founder in the gap. The one with the drive and the idea, who needs a process, not a pitch competition.

14 weeks. 7 milestones. One business.

FRWRDx is not a course. It is a structured founder program that takes you from idea to a real, validated business with your first product in the market. Every milestone has a clear objective, a deliverable, and a 1-1 mentorship session to make sure you’re on track.

 

01

 

Problem

Validate the problem worth solving. Research your market and define the pain point your business will address.

 

02

 

Customer

Identify your ideal customer. Conduct interviews, build empathy, and validate who you’re building for.

 

03

 

Idea

Develop and pressure-test your idea. Turn insights into a concept your customers will pay for.

 

04

 

Team

Define the founding structure. Who does what, what gaps exist, and how to build the right team around your idea.

 

05

 

First Build

Create your first prototype or MVP. Something real that your customers can see, touch, or experience.

 

06

 

Money

Build your financial model and pricing strategy. Understand your unit economics before you invest further.

 

07

 

Pitch

Master the art of the pitch. Learn what investors want, build the deck that shows it, and practice until it's second nature.

Everything you need to build. Nothing you don’t.

Emirati entrepreneurs

Platform & Process

The full FRWRDx platform: structured process, educational content, frameworks, AI-powered chatbots to guide your thinking, and automations to accelerate your work.

Available 24/7 throughout the program.

Beyond the core program, accelerate with add-ons built for where you are.

Extra Mentorship Sessions

Book additional 1-1 time with FRWRDx mentors, matched to your specific need at any milestone.

From AED 185 / hour

Boosters

Hands-on workshops to build your executional skills: design, marketing, sales, no-code tools, and more.

From AED 185 / session

Beacons

Strategic decision-making sessions with senior experts on the topics that matter at your stage.

From AED 185 / hour

Execution Packages

Done-with-you deliverables: brand book, financial model, first build, survey + marketing campaign, and more.

From AED 3,675

What Cohort 2 founders built.

These results come directly from our Cohort 2 exit survey.

Not curated success stories — the full picture, from the founders themselves.

90%

Are more confident in their business concept.

90%

Have an MVP or product live in the market.

100%

Plan to continue their entrepreneurship journey.

“Joining FRWRDx was one of the most important decisions I made this year. I thought it would be another course. I was wrong. It turned out to be a structured, transparent, and deeply practical experience that forces you to think and build like a real founder. For the first time, I feel I am building a business on the right foundations from day one.”

Ahmed Tibin, Cohort 2 graduate

Ahmed Tibin
“Entrepreneurship can be a very lonely journey. With FRWRDx, the building process felt like being in the honeymoon phase from start to finish. The community has been so refreshing — learning from these people and contributing to multiple facets of businesses while realizing you are creating a much bigger impact is priceless.”

Divya Rai, Cohort 2 graduate

Divya Rai

AED 3,000 for 14 weeks. Zero equity.

For the cost of one month at a co-working space, you get a structured founder program, a vetted mentor network, a platform full of tools, and a cohort of founders building alongside you.

No equity. No hidden fees. No surprises.

AED 3,000

Full 14-week program:

✓  Platform, content, tools & AI chatbots

✓  1 weekly live group review session

✓  1-hour 1-1 mentorship per milestone

  Zero equity. You keep everything.

Add-ons available throughout the program

  • Extra Mentorship: From AED 185 / hour

  • Boosters & Beacons: From AED 185

  • Execution Packages: From AED 3,675

Already have a business?

FRWRDx Scale works with growth-stage companies — Series A and beyond — to diagnose operational gaps, build an AI-enabled execution plan, and deliver it with an embedded team of operators and senior advisors.

If you’re looking for a startup growth agency in Dubai or a growth partner in MENA, this is for you.

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